February 27, 2018

Delta Guelph Hotel & Conference Centre

Thank you for attending Activate Digital 2018! What an amazing day and turnout and we owe it all to your participation.

For those who weren't able to join us for what was the first conference of its kind in South Western Ontario, this short video below captures the energy and excitement of the #Activate Digital 2018 Conference, including the incredible experience shared within the ecosystem of customers, partners, and leading industry speakers.

Dave Frederickson

Executive Vice President, Sales

Long View Systems




networking & entertainment


sponsor & exhibitors


business solutions sessions


podcasts & assets


wine & food evening event


Activate Digital 2018 will be the FIRST joint appearance of these 4 guests since assuming their respective roles in these leading industry organizations!


Vice President & General Manager, Hewlett Packard Enterprise, Canada

9:30 - 10:00am

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John Dathan is Vice President & General Manager for Hewlett Packard Enterprise, Canada. In this role, John is responsible for leading the Canadian Sales organization at HPE. John and his team are dedicated to helping organizations use technology to accelerate business and turn ideas into value. Assisting organizations to define their right mix making IT environments more efficient, productive and secure, enabling fast, flexible responses to a rapidly changing competitive landscape. Through his leadership efforts, John is helping to evolve HPE strategy to maximize customer success and HPE results.

John's career in IT spans over 30 years. From the early 80's selling first generation PCs where he developed sales and managerial skills. In the mid-90s, he moved from partner to manufacturer and joined Bay Networks in a sales role which quickly evolved to regional manager for Eastern Canada. Bay Networks was purchased by Nortel where John had various senior roles until 2005. In 2005, he left to join Juniper Networks as leader of Enterprise sales in Canada. During his 9-year tenure, he grew the business by over 500%. In 2014, John joined HP to lead the networking business in Canada which evolved to several sales leadership positions prior to his current role. John holds a Bachelor's of Commerce from Concordia University with a major in Marketing and a minor in Finance. He is married and the proud father of 3 children. John has a passion for golf and takes every opportunity to brush up on his game, when his schedule permits. John is also known to be an avid motorcycle enthusiast.


Senior Vice President, Sales Strategy, Acceleration & Adoption, BlackBerry

3:00 - 3:30pm

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Margaret Stuart is Senior Vice President, Sales Strategy, Acceleration and Adoption at BlackBerry. She was previously the Managing Director for BlackBerry Canada. Margaret joined BlackBerry in 2014 from SAP where she served as Vice President, North American Business Development. Margaret has more than 20 years of experience in sales, product management and development with technology companies including SAP, Longview Solutions and Siemens Healthcare (now Cerner).

As Senior Vice President Sales Strategy. Acceleration and Adoption, Margaret is responsible for BlackBerry's enterprise software go-to-market strategy, global professional services, customer success, and sales enablement.

As Managing Director, BlackBerry Canada, Margaret led the transformation of the organization in 2014 and grew software revenues by 395%. At SAP Canada Inc. as Vice President of Sales, Margaret led the growth of the Analytics and Technology Division. By 2012, the division accounted for over 60 per cent of SAP Canada's license revenues. Prior to joining SAP, Margaret was the North American Vice President of Sales at Longview Solutions, where she grew the firm's revenues by over 600%.

Margaret holds a BA in Computer Science from Trinity College in Dublin. She is also a graduate of The Judy Project, a leadership forum in partnership with the University of Toronto's Rotman School of Management.


President, Cisco Canada

3:30 - 4:00pm

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Rola Dagher is President of Cisco Canada, an organization that consistently ranks among Cisco's top country revenue producers globally and which acts as a proving ground for some of the company's most advanced and innovative technologies. Rola oversees all facets of Cisco Canada's business including sales operations, engineering, services, finance, and marketing,

Rola joined Cisco from Dell EMC where she held a variety of leadership roles in sales, channels, and IT. Most recently, she served as Vice President and General Manager of the Canadian Infrastructure Solutions Group for Dell EMC and was responsible for leading their server, storage, networking, solutions, and systems engineering businesses, delivering innovative and disruptive technology solutions.

With over 25-years of technology experience in the server, storage, and networking markets, Rola is a seasoned professional and a highly-respected sales leader. Her successful career can be attributed to the energy and passion she has for people, combined with a contagious "can do" attitude. She believes in only being as strong as your weakest link and considers this the foundation of her management style; one that is inclusive of building teams that are customer-centric, strategic, highly-motivated, and empowered. Her people-first mindset and determination to continuously develop has enabled her teams to drive growth, establish impactful partnerships, and achieve aggressive targets year over year. It's all about the customer as she strives to provide unique solutions which are impactful, innovative, and disruptive.


President, Microsoft Canada

4:30 - 5:00pm

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Kevin Peesker is President of Microsoft Canada and responsible for leading a world class team who delivers transformative outcomes for Canadians. Through Microsoft's partner ecosystem, citizenship efforts and employee engagement programs, Kevin's objective is to empower every person and organization across Canada to achieve more.

A proven transformational leader with more than 28 years of experience in technology that has taken him to over 70 countries, Kevin has held leadership roles in finance, marketing, operations, sales, and general management. Kevin is passionate about the development of teams, building customers for life and driving collaboration between government/industry and technology. He focuses his time with Microsoft's customers, partners and teams, traveling extensively so he can hear first-hand how Microsoft can better serve each stakeholder as a true technology partner.

Most recently, the President of Dell EMC Canada, Kevin held multiple senior leadership roles spanning every customer/industry segment over his 14 years with Dell including leading the UK & Ireland Consumer, Small and Medium Businesses (CSMB), and leadership of the CSMB business units spanning Europe.

Born in Western Canada, Kevin holds an MBA from the Australian Graduate School of Management. He resides in Toronto with his wife Karen and is active in the community, volunteering his time coaching youth and serving on boards. Kevin is member of the Board of Directors and Vice Chair of the Information Technology Association of Canada.


Celebrity Guest - Hockey Hall of Famer
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Born in Kitchener, Ontario on September 18, 1950, one of eight children in the Sittler family, Darryl became one of the star players of the Ontario Hockey Association's London Knights.

Few players in Toronto Maple Leafs history captured the imagination of hockey fans, and a place in their hearts, like number 27, Darryl Sittler. Selected as the Leafs' first pick and eighth over-all in the 1970 Entry Draft, Sittler's offensive exploits began to shine during his third-season in the league when he scored 77 points. At the age of 24, he became the second-youngest captain in team history.

In 1976, Sittler would achieve legendary status, not only in Toronto, but across Canada and the hockey world. It began at Maple Leaf Gardens on February 7, 1976 in a game against the Boston Bruins. While centering a line with Lanny McDonald and Errol Thompson, Sittler scored 10 points (six goals and four assists) and set an NHL record for the most points in a single game - a record that still stands today. That record-breaking moment helped Sittler become the first ever Maple Leaf to reach 100 points in a single season.

Later that April, Sittler's sensational scoring streak would continue in the Stanley Cup playoffs when he scored five goals in a single game against the Philadelphia Flyers, tying a playoff record.

Nearly five months later, on September 15, 1976, during the Canada Cup final at the famous Montreal Forum, Sittler cemented his standing in Canadian hockey lore. Taking a pass from teammate Marcel Dionne in overtime, he beat Czech goalie Vladimir Dzurilla on a partial breakaway, scoring the tournament winning goal for Canada and securing his place as a national hockey hero.

In 1989, Sittler was inducted in the Hockey Hall of Fame after retiring from the National Hockey League in 1985.


February 27, 2018



Registration & Breakfast


Long View opening keynote


HP Enterprise keynote









Blackberry keynote


Cisco keynote



Microsoft keynote


Networking, Food & Wine


Thank you to the following sponsors!

Visit them at Activate Digital.


Delta Hotels Guelph Conference Centre

February 26-27

Special rate of $139 available for Feb 26th & 27th